Photo by Aniket Bhattacharya on Unsplash
With the birth of ProYouth happening during an international crisis, we were determined to start this year stronger than ever. As we’re slowly stepping back into normality, we at ProYouth decided there’s no better time to share our immune supporting snack with the rest of the world.
We collated a 5 step plan to initiate this takeover, and here’s how we did it:
Phase 1 - Spread the love! and what better way to start then by sharing our treat with new territories
After successfully launching in India we are also thrilled to become 'Youth Nutrition Partner' for the Divayaga Premier T20 team one of world's top adaptive sports teams. On top of receiving raving reviews by the founders of Lami.fit, Laxmi Pandrala an award winning Expert Sports and Wellness Nutritionist and Amol Kamble, we’re available to purchase through their health app.
You can find our healthy snacks online at www.proyouthindia.com
Living in Dubai? You can find us on the shelves of retail supermarket chain Choitrams and online at www.qualityfood.ae & www.amazon.ae & selected WH Smith stores including the Dubai Mall. Hello Spring!
Phase 2 - Create incredible partnerships and club collaborations for our #ProYouthFamily
New Season = New Partnerships
As flowers blossom so do our relationships with our latest collaborators. We’ve teamed up with some exciting clubs and institutions to offer the #ProYouthFamily healthy content, top quality training gear and sporting advice from the best.
LITTLE RIDER CO. Are on a mission to make a positive impact to the kids’ bike and action sports scenes. They design, develop and create technical bike clothing and gear specifically for the little riders, starting from ages 1-14.
RIGHT TRACK Dedicated to providing student-athletes with bespoke consulting through the US college recruiting process. Their support is comprehensive and includes everything from SAT/ACT tutoring to communication with US college coaches & visa support.
PORTSMOUTH GYMNASTICS CLUB Home to a 16,000 sq ft Olympic standard size facility, hailing on the South Coast and offering Artistic & tumbling at squad level. In addition to general gymnastics and trampoline lessons for young athletes.
INTEGRATE FITNESS LTD. Founded in June 2018, Integrate Fitness Ltd is owned by Daniel Duckett & Patrick Sinclair, and is the joining of Tri-Oracle Fitness Ltd & SinFit Fitness. In 2020 Daniel & Patrick teamed up to launch Integrate Fitness Online Workouts (IFOW). Offering classes ranging from X Fight, PowerWave, Total Body Bands, to Stretch, Yoga and Tai Chi (streamed LIVE from Thailand!).
Phase 3 - Continue to broadcast and support our amazing ambassadors!
📣 Shout out to two athletes and members of the ProYouth family this month, Ross Cullen and Ottilie Robinson-Shaw. Both Part of Team GB in their sports and actively competing.
Can’t wait for more ambassador shoutouts? Check out our Instagram @proyouthnutrition
Phase 4 - Be visible
We’ve had a busy month appearing on TV and in articles. Our founder Marina took part in the Mothers Day episode for the Channel 5 series Rich House, Poor House. After which she was given the chance to talk to SME Today and Surrey Advertiser on the huge growth in business since the show aired, and a reminder of why she founded ProYouth. Read more here.
We also had the privilege of being featured on the bats of both the Sri Lankan and English Cricket teams last month. The big question is… Can you spot the logo?
Phase 5 - Give you tasty, filling and nutritious recipes
We’ve collated a couple of our favourites to make sure you stay fuelled.
Filled with tasty breakfast, snack and dessert recipes, click here for the booklet